Vi Oliver REbrand & Art Direction

About The Project

Vi Oliver, a hair therapist based in Sydney, Australia, aimed to create a brand presence that reflected her commitment to more than just beauty, focusing on self-esteem and personalized hair treatments for women. Our goal was to transform her visual identity and social media to highlight her expertise in addressing deeper hair problems with a professional and elegant touch.

What We did

We introduced a sophisticated color palette and typeface to ensure her brand stood out as a specialized place for personalized care. Additionally, we did the art direction for her new photos, capturing the sophistication of her profession, clinic, and procedures. These images showcased the personalized care and her hands-on approach in tailoring treatment products for clients. We also designed social media posts and a landing page to effectively communicate her dedication to client well-being.

 

Photos by Amanda Salomao

Have an idea?
Let's get it done right!